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The power of strategy innovation : a new way of linking creativity and strategic planning to discover great business opportunities
Web copy that sells : the revolutionary formula for creating killer copy that grabs their attention and compels them to buy
What keeps leaders up at night : recognizing and resolving your most troubling management issues
AMA Business boot camp : management and leadership fundamentals that will see you successfully through your career
What your CEO needs to know about sales compensation : connecting the corner office to the front line
The power of reputation : strengthen the asset that will make or break your career
The legal side of HR practice
The AMA handbook of business letters
New Sales Simplified : the essential handbook for prospecting and new business development
Proactive selling : control the process-win the sale
High-tech, high-touch customer service : inspire timeless loyalty in the demanding new world of social commerce
Handbook for strategic HR : best practices in organization development from the OD network
Recruiting, interviewing, selecting & orienting new employees
Emotional intelligence for sales success : connect with customers and get results
Talent leadership : a proven method for identifying and developing high-potential employees
Lean but agile : rethink workforce planning and gain a true competitive edge
Improving the performance of government employees
Franchising and licensing : two powerful ways to grow your business in any economy
The AMA handbook of financial risk management
The power of convergence : linking business strategies and technology decisions to create sustainable success