• Blueprint for your library marketing plan : a guide to help you survive and thrive

• PengarangFisher, Patricia H.
• TerbitanChicago : American Library Association, 2006
• ISBN9780838909096
• Nomor Panggil021.7 FIS b
• BahasaEnglish
• SubyekLIBRARY SCIENCE; AUTOMATION

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#	Nomor Induk	Lokasi	Status
1	JKPKBPKPP-KBE-90	Online	Tersedia

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In these challenging times, libraries face fierce competition for customers and funding. Creating and implementing a marketing plan can help libraries make a compelling case and address both issues attracting funding and customers by focusing on specific needs. But where and how do you start?